Keyword Research Services | Bangkok
Keyword research is a fundamental step in any successful SEO strategy. Without proper keyword research, it's difficult to target the right audience effectively. My keyword research process identifies the most relevant, high-performing keywords that will drive traffic and revenue for your business. There are four main types of keywords:
- Informational: Searchers want to get knowledge on the topic. Example: What is SEO?
- Navigational: Searchers want to find a specific page of a website. Example: Facebook login
- Commercial: Searchers want to research products or services to buy. Example: Best shoes for men
- Transactional: Searchers want to take action on the topic. Example: Buy YouTube premium
I’ve had the privilege of conducting in-depth keyword research, not only identifying the right terms but also diving into topics that resonate with target audiences.
From helping The Thaiger, MyMediTravel, ASEANNow, and Novotel, to working with TrueDigital Park and many more, I’ve been fortunate to contribute to the success of these brands.
While I’m proud of the results, I always approach each project with humility and a genuine passion for understanding what people want to learn about. My goal is to make a meaningful impact while ensuring the client's voice remains at the forefront.
My Keyword Research Process
Here are the key steps I follow for comprehensive keyword research, tailored to the specific needs of your business:
- Audience Understanding: I start by understanding your target audience, their search behaviour, and the problems they are trying to solve.
- Competitor Analysis: I examine the keywords your competitors are ranking for to find gaps and opportunities.
- Keyword Discovery: Using advanced tools, I find relevant short-tail and long-tail keywords that align with your business goals.
- Search Intent Analysis: I ensure that the selected keywords match the search intent, improving the likelihood of conversions.
- Keyword Mapping: I strategically assign keywords to the right pages on your website for maximum SEO benefit.
- Performance Tracking: After implementation, I monitor keyword performance and adjust the strategy to maintain and improve rankings.